I’ve had a bit of an on/off relationship with Microsoft. I’ve been a fan of their tech for many years, and my knowledge and skill with their products has contributed to keeping the roof over my head, especially in my early career. From winning the Student Partner Star Award during my graduate days in the mid 00’s (and getting to visit the Mothership in Seattle, WA) to them being my client on numerous occasions, most notably working on Paint 3D.
In the many years in between, Windows has been my main OS and through all the ups and downs I’ve stuck with it, sung its praises and also been vocal about any misteps. Part of this means being part of the Insider programme (usually the dev channel, naturally, because apparently I enjoy my OS being slightly on fire) where I’m trying out the latest bits and providing feedback where possible.
Last Monday, I was excited to attend the Windows Insider Meetup in central London. It was the first time I’d been to one of the in-person meetups, despite knowing many of the Windows community through other events for years - but also because for the longest time there weren’t any official events. Microsoft quietly shelved them years ago, but this year they finally brought them back.
Short version: I’m glad I went. Here’s the longer version.
For anyone who missed the news, Microsoft announced the return of the Insider meetups back in April - a six-city tour taking in New York, San Francisco, Hyderabad, Taipei and, finally, London. Each stop has a slightly different flavour; London’s was pitched at the enterprise and creative-professional crowd, which suited me fine.
Registration was capped and prioritised for long-term Insiders and people who actually file feedback in the Feedback Hub, so the room was around 100 or so people rather than an auditorium. The crowd was exactly the mix you’d hope for - a few Microsoft folks, MVPs, journalists and a healthy chunk of people like me who just like tinkering with builds that aren’t quite finished yet.
It was a familiar feeling being back in a surprisingly un-corporate event. No keynote, no “hold for applause” moment. Just people who genuinely care about Windows, in a room, talking about it. After sitting through the Build keynote earlier this year, the contrast was refreshing and I had a nice reminder of “oh, these are the people that love the tech”.
If there was a single theme running through the night, it was this: a quieter Windows.
That’s the phrase the team kept coming back to - less intrusive notifications, a toned-down UI, and AI that stays in the background until you actually want it rather than leaping out at you. As a sentiment, I could not agree more. The single biggest improvement to my own machine in the last year has been turning things off, so hearing Microsoft frame restraint as a feature was genuinely encouraging.
Marcus Ash - who leads design and research for Windows & Devices and is fronting the whole meetup tour - set the tone here. The framing was less “look at all this new stuff” and more “we’ve heard you, here’s what we’re walking back.” That’s a different energy from most Microsoft events, and a welcome one.
The format was informal - closer to a series of demos and conversations than a stage show. You could feel the room respond to the things that landed; the cheers were quiet at first and then got noticeably louder.
A couple of the demos that got the biggest reaction:
The built-in apps are getting a facelift - News etc, better sources, no adverts.
Widgets that don’t ambush you - they’ll no longer auto-trigger just because your cursor wandered near them.
Search that only shows your files - the option to have Windows Search return what’s actually on your PC and nothing else. No web results, no Bing detour, no “did you mean to search the entire internet.”
There was the usual amount of “this is coming soon” energy, which I always take with a pinch of salt - Insider builds have a habit of showing you something brilliant and then quietly removing it three flights later. But a fair bit of this felt close to real, and crucially, it’s tied to the quality commitments the Windows team made earlier in the year rather than being net-new shiny.
I wasn’t expecting much beyond some stickers, so this was a very pleasant surprise:
The MX Master 4 alone is a serious bit of kit, and the SM1 is a lovely board. But honestly it’s the mousemat that’s going on my desk, and I love that it looks like the Windows 11 start menu when you have a phone connected.
Here’s the thing nobody tells you about these meetups and something I have really missed: the demos are good, but the actual value is the chat over a drink (and the Old Fashioned was great).
There’s something about being in a room with people who hit the same vibe and have the same enthusiasm you do. Windows Insiders are an odd bunch, as using the latest and greatest 0-day code is something they absurdly love doing and can’t wait to talk about - a completely different outlook to a release notes page. And having the people who actually make the decisions standing right there, willing to be told what’s not working, is rarer than it should be.
I came away with a few ideas and pointers (especially for Everblossom, the guys I showed it to loved it) and a couple of contacts but more importantly a renewed appreciation for the team behind it all.
It was also lovely to see a “new generation” of fans in attendance. I myself can remember being a fresh graduate on the conference/meetup trail being as enthusiastic and curious as they were.
Yes. Absolutely.
If you’re on the Insider programme and the tour comes back round near you, go. You don’t need to be an MVP or work in the industry - you just need to care a bit about where Windows is heading, and ideally to be the sort of person who files feedback rather than just complains into the void. The barrier to entry is basically “do you run Insider builds, are you enthusiastic, and can you get to the venue.”
I’ll be at the next one, and I’m going to make a conscious effort to attend more events as it’s something I haven’t done enough of recently. Hopefully by then half of what they showed will have survived contact with the Dev channel - and the mousemat will have earned its place on the desk.